KISS Professional SolutionsKISS Professional SolutionsExcellent Edges needed a more professional and cost-effective way to create educational video content and connect with their global customer base. By implementing the LCS910 Video Recording Studio, they were able to produce high-quality livestreams and training content in-house, significantly improving engagement and sales.
Excellent Edges needed a better way to create high-quality educational videos for their customers and improve engagement with their products. Previously, content was filmed on iPhones or produced by external videographers, which was both expensive and often failed to capture the specific technical details the business wanted to communicate.
Attempts to livestream events on social media also appeared unprofessional, leading the team to stop hosting them altogether. With a global customer base of hairdressers—many of whom are time-poor—it was increasingly difficult to maintain meaningful engagement and deliver education effectively.
After discussing their goals with Kiss, the team was introduced to the IQ Video Recording Studio (LCS910) as a solution that could simplify video production while delivering professional results. The system enables Excellent Edges to create high-quality educational content and livestream sessions with multiple cameras, integrated presentations, and synchronised audio.
Most importantly, it allows their customers to access educational content on demand—making it easier for busy hairdressers to learn at a time that suits them.
The implementation of the LCS910 studio has been a game changer for Excellent Edges. The team now runs professional livestreams with multiple camera angles and keynote presentations, creating a far more engaging and polished experience for viewers.
Despite having no prior professional video production experience, the system proved easy to learn. Within just a week, the team was confidently livestreaming and building a subscription-based education platform for their customers.
The impact on sales has been significant:
Editing has also become far simpler. All video and audio feeds are automatically synchronised, making post-production far easier than previous workflows using tools like Final Cut Pro.
“We’re serious about giving hairdressers the best tools possible, and that now extends to how we educate them as well. The studio has completely changed how we connect with our customers – we can run professional live streams, create proper education content, and reach hairdressers all over the world without the cost and hassle of outside production. The best part is how simple it is to use. Within a week we were confidently streaming and building our education platform, and the results have been incredible for both engagement and sales.”
— Pete Walstab, Owner, Excellent Edges
The studio has enabled Excellent Edges to expand how they connect with customers, including delivering remote product demonstrations and sales meetings via video for clients in regions where they previously had little presence.
As a result, the business is now producing educational videos and content that would have been impossible previously due to the cost and complexity of production.
The investment paid for itself within the first month, and the company now reaches more customers, delivers better education, and drives stronger sales through professional video content.
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